itel has launched a new low budget mobile phone in India, itel A46. TRANSSION Holdings’ brand is claiming that itel A46 is India’s first phone with HD display and AI Dual-Camera under sub 5K segment.
The itel A46 smartphone can be called a complete package below 5K segment. It has features like AI Dual Camera, HD+ display, 2400mAh battery, Multifunction fingerprint sensor and Face Unlock, 13.84cm (5.45) HD+ IPS full screen, Dual 4G VoLTE, latest Android™ Pie 9 OS and 2GB RAM all at a budget-friendly price of INR 4999.
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On the launch of itel A46, Mr. Arijeet Talapatra, CEO, TRANSSION India said, “We are confident that it will be a game changer for the first-time smartphone customers who look for the full value in every purchase. Our DNA in brand itel is to engage, excite and surprise the under 5K smartphone customers with best fit combination of product and price. The latest launch is an epitome of magical features like 2GB RAM with Octa-Core processor for better performance & multi-tasking, AI Dual camera with segment first smart recognition and text translation features, HD+ full screen, Multi-Function Fingerprint Sensor, Smart Face Unlock amongst others at an incredibly low price.”
Commenting on the launch, Mr. Goldee Patnaik, Head of Marketing, itel Business Unit said, “At itel we have been doing intense research across semi-urban and rural markets to understand consumer consumption habits and relevance of smartphone in their day to day life. What we realized is the benefit that smartphone provides is no less than magic in their life because of the entertainment and relevance it has in making their life better. So, we at itel have also defined our new brand essence ‘har haath mein jaadu’, wherein we aim to make our consumers experience magical while using an itel smartphone i.e. best value bundled with trendy technology & features. itel A46 is an all-rounder smartphone with a powerful combination of technology, aspirational features and aesthetics that will magically transform the sub 5k category”.
A46 also comes with Reliance Jio free data offer where customers gets 50GB additional free 4G data along with Rs. 1,200 instant cashback on recharges of Rs. 198 and Rs. 299 over a period of 24 months.
